Spotlight~ Amsale

AMSALE ABERRA

Amsale Aberra's career as a couture bridal and eveningwear designer happened by necessity. While planning nuptials Amsale scoured the stores to find a simple, refined wedding dress. She found little in the way of clean, sophisticated gowns, and discovered an untapped niche in the bridal market—elegant and understated dresses.

"Everything was so overdone and with too much ornamentation," says Amsale, who was sure that her taste in gowns was shared by many other brides-to-be.

Since then, the name AMSALE (pronounced Ahm-sah'-leh) has become synonymous with the "forever modern" wedding dress. Her collections are designed for brides who desire a fashionable, sophisticated and timeless look. Amsale believes: "Twenty years after the wedding, I want a bride to be able to look at her pictures and be as happy with the way she looked as she was on her wedding day."

Amsale's design philosophy has redefined the perception of the timeless wedding gown and have been recognized as modern classics.

She extends that viewpoint of individuality to her collection of chic and refined gowns for the bridal party, and in the Amsale Evening collection of couture evening wear—both lines a natural progression from the sophisticated and modern styles of her bridal collection. Amsale's ball gowns, cocktail dresses and evening suits have been featured on the fashion and party pages of all the top fashion magazines, and worn by celebrities and socialites including Halle Berry, Vivica A. Fox, Vanessa Williams and many others. Producers turn to Amsale when they need beautiful designs for films and television programs; her gowns have been featured on "The Oprah Winfrey Show", "Grey's Anatomy" and "27 Dresses."

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